Founded in 2020, Alfred Ritchy builds on over 40 years of industry expertise to deliver exceptional fragrances tailored for both him and her. The brand blends traditional French perfumery techniques with modern innovation, using premium ingredients and rare botanicals sourced from around the world.

Each scent reflects a commitment to individuality, luxury, and accessibility—crafted to defy gender norms and elevate personal expression. Alfred Ritchy offers a fresh, vibrant collection of unisex fragrances that are colorful, ever-evolving, and globally embraced.